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So here we are again, rapidly approaching the final months of 2019.   For those of us in sales, that means a final push in order to finish the year STRONG!   If only it were that simple!… [[ This is a content summary only. Visit my website for full links, other content, and more! […]

How do you get someone’s attention in the first few seconds of a cold call or the first few words of an email and then; Keep their attention long enough so they hear you out? And; How do you… [[ This is a content summary only. Visit my website for full links, other content, and […]

Here are 10 tactics to consider when trying to reach that hard to reach decision maker; 1)   Are you using your social network to get warm intros to your prospects? It can make a world of… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] Go […]

There’s an old saying in sales; “Go where the money is!“ Makes sense, but in addition to that; Go where the money ISN’T! Conventional wisdom would have you avoid the… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] Go to Sales Playbook Paul Castain is […]

When we talk about “call bursts” in prospecting, we are referring to a predetermined number of consecutive calls we are going to make before setting the activity aside for a bit. So the… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] Go to Sales Playbook […]

I have 3 premium resources for you and when I say “premium” that’s a nice way of saying “You’ll need to slap down a credit card” if you want access. If you’d… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] Go to Sales Playbook Paul […]

I don’t know who you are I don’t know your company I don’t know your company’s product I don’t know what your company stands for I don’t know your company’s customers I don’t know your company’s… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] Go […]

ARE YOU WILLING TO HUNT FOR NEW BUSINESS DIFFERENTLY? I ask this because your willingness, to embrace the things your competitors AREN’T doing. will set you apart! Otherwise, you must understand that… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] Go to Sales Playbook Paul […]

Did you know that according to BASEX we lose more than 25% (2.1 hours) of our work day to interruptions? Said another way; A productivity lose of 2.1 hours each day, = 68.25 days each year! Yep! Holy… [[ This is a content summary only. Visit my website for full links, other content, and more! […]

Sooner or later, someone is going to hang up on you when you cold call them. What do you typically do when that happens? Some immediately call back with the old “I’m sorry, the call must… [[ This is a content summary only. Visit my website for full links, other content, and more! ]] Go […]